I help changemakers shape stories & events that move people.
Brand strategist| Soft power believer| Founder of Culture Signals™ Podcast.
Hi there! I'm Stella Njogo!
I'm a Kenyan-born Global Strategist and Storyteller helping Impact organizations leverage soft power for stakeholder engagement and buy-in.Through my studio, My Signal Story™, and the flagship podcast, Culture Signals™, I help innovators and changemaker win hearts and shift norms through research-led storytelling and soft power strategy.What I Offer:
- Strategic communications and narratives for climate orgs
- Designing and facilitating convenings at the intersection of tech, climate, culture, and justice
- Culture-first communications strategy
- Soft power insight reports and narrative research
- Storytelling workshops and speaking engagements on cultural storytelling
Spark the right conversations
Transform Your Mission into a Movement
Hi, I’m Stella Njogo. A strategic communications expert and creative brand builder working at the intersection of media, culture, business and impact.I help brands cut through the noise and connect with clarity. Over the last decade, I’ve worked across tech, non-profit, creative, and education sectors to craft communication strategies, digital campaigns, and influencer-led brand growth.As a Strategic Communications Expert with over 11 years experience, I designed Shape the Signal, a cultural strategy and communications offer designed to help your organization refine your core climate and food narratives and embed them across every touchpoint: programs, campaigns, communications, and coalitions.
Signature Frameworks:
🧭 The Culture Compass™ – A tool for identifying the cultural levers that shape identity, norms, and movement🌍 The Borderless Mindset – A strategy for building work that travels across sectors, geographies, and generationsLet’s Work Together!
Culture Signals Podcast
🌍 Welcome to the Culture Signals™ CommunityYou just joined the largest growing archive of soft power stories on the planet.
Here, we believe culture isn’t just vibes. It’s influence. It’s impact.Every week, we share bold stories from climate innovators, cultural icons, and everyday heroes shaping how we think, feel, and act in response to global challenges.🎧 New episodes drop every two weeks.
📬 Look out for stories, resources, and behind-the-scenes gems from Stella and the My Signal Story™ team.
💌 Got a story worth sharing? Submit yours and be featured!
Shape the Signal:
Soft power strategy for bold climate & food system storytellers
Turn your mission into momentum. This is not just comms, it’s culture.We help climate and food system organizations reframe their message into one that resonates, recruits, and builds lasting trust with African communities, youth, and global allies.Impact doesn’t scale with louder messaging. It scales with sharper narrative.
Shape the Signal™ is our flagship suite for helping organizations like yours unlock cultural influence, shape programs, partnerships and campaigns that resonate, and build narratives that move people to act.Whether you’re struggling to reach youth, energize communities, or align your internal teams around a powerful story, this is your next move.
Ready to shift from noise to influence?🟢 Start your journey: Fill out the Shape the Signal™ inquiry form below.I will review your needs and send you a link to book your discovery call.
How to Work With Me
1. Soft power strategy
Shape The Signal is my signature offer that helps you build culturally resonant narratives that scale trust and public uptake, powered by the Culture Compass™.
Climate and food systems storytelling strategy designed to move hearts, not just tick boxes.
2. Speaking and Panels
Bold, brilliant storytelling that redefines how we talk about climate, culture, and youth in Africa.I am a globally recognized soft power strategist and culture storyteller helping organizations unlock the untapped influence of youth and culture in driving climate and development goals.From Creative Circle by Food Culture Alliance, TED Countdown to the Global Festival of Media, I bring a fresh, field-tested perspective backed by insight, creativity, and lived experience.My signature Culture Compass™ Framework helps organizations, founders, and movements decode cultural signals and design strategies that connect deeply with the communities they serve.Whether you're building climate programs, investing in youth engagement, or redefining development narratives, my talks spark clarity, courage, and cultural alignment.📩 Download the speaker kit or email us to book me for keynotes, panels, masterclasses, or strategy retreats.
3. Signal Story Podcast
The global storybank for soft power in action.Culture Signals™ explores how culture, aka soft power, moves people, spotlighting powerful, often invisible, acts of culture-driven climate and food systems change.Each episode shares stories from Africa and the world, showcasing how identity, everyday rituals, norms, and narratives shape action.We welcome global story submissions to build the largest archive of culture-led soft power micro-movements.
4. General Inquiry
Get in touch for conversations on narrative change for food and climate, my work at Shujaaz Inc or to chat about creating a youth or community engagement strategy for your business or organisation